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Distributed: Feb 11, 2011

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Sydney, Feb 11, 2011 (Global Fashion Wire) - Kate Watson is a Fashion and Textile Design Graduate from the University of Technology, Sydney. The unique aspect of her design work is the combination of design and hand rendered surface texture. Through the development of hand-illustrated prints in particular, she is able to create a strong, emotionally engaging mood within a range. Engineering these prints to garment shapes that are expressive yet able to carry the print ideas strongly allows for a synchronism between the textiles and silhouettes that translates concept and mood. The creation of playful, expressive and beautiful textiles is central to her design aesthetic, demonstrating a strong creativity and providing a highly individual point of difference.

Her graduate collection, 'Phantasmagoria', was inspired by the eclectic street styling of Japanese youth culture and is a fantastical look at fashion, combining silhouette and a strong textile element.

It is a range of oversized proportions and fluid shapes. The designs defy the human body shape, pointing the way to a whole new form of beauty. Traditionally Western fashion takes the natural shape of the human body as given, its objective to produce a solution to the challenge of contouring it. By contrast, the silhouettes in this collection shroud and drape the body. The aim is to create unique and beautiful garments with a focus on surface texture that challenge traditional beauty norms.

The creation of textiles and combination of colour is central to the aesthetics of the collection, with all print designs illustrated and beaded by hand. Individual garments have a punchy, quirky edge, combining a sense of fantastical hyper-reality, the whimsical and the ethereal.

In late 2010, Watson was one of ten finalists selected for the prestigious Australians in New York Fashion Foundation Award. The Foundation provides an opportunity for successful Australians in the New York fashion industry to help the next generation of designers, stylists, photographers and beauty professionals.

Watson is scheduled to present her collection at the Launch My Label runway in March. In addition, Watson is one of twelve graduates nationally to be selected to showcase her collection at the National Graduate Showcase, presented by Sportsgirl, at L'Oreal Melbourne Fashion Festival in March. The showcase gives the group of top emerging designers the chance to present to the industry and public on the same runway as Australia's leading designers.

Visit Kate Watson's profile on 'The Loop' at;
http://www.theloop.com.au/app/people/portfolio/KateWatson

For more information or to register for the Launch My Label event, please visit;
http://www.chicpetiteevents.com.au

Launch My Label Facebook page:
http://www.facebook.com/event.php?eid=186295604731947&ref=notif¬if_t=event_invite

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